TRENDS IN CONSUMER PURCHASING BEHAVIORS IN CHINA
Following the Day 1 keynote address, Dr. Michael Fabinyi of the University of Technology Sydney will present his research on the food-purchasing behaviors of China’s middle class, including a recent study based on interviews with 300 middle-class urban Chinese consumers that measured the influence of sustainability and food safety on food-purchasing behaviors.
Session type: Presentation
Time: Tuesday, Sept. 20, 9 – 9:15 a.m.
Place: Grand Ballroom, 4th floor, White Swan Hotel
Dr. Michael Fabinyi is the Society in Science – Branco Weiss Senior Research Fellow at the University of Technology Sydney. He uses theories and methods from the social sciences to understand the social, political and cultural aspects of seafood trade and governance. He specializes in the implications of Chinese seafood consumption for global fisheries and food security, and the political economy of fisheries in developing countries. He has worked in the Philippines, China, Malaysia, Indonesia, Solomon Islands and Papua New Guinea. He has held visiting appointments at Peking University and most recently at WorldFish, Malaysia.